Electronic Direct Mailer: WWF "Save our Tigers"

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ABOUT

For this project we were asked to pick an ongoing campaign to create a electronic direct mailer to help promote/sell the incentive of the campaign/sales to the specific target audience we specified. The campaign that I picked was WWF's "Be the eye of the tiger" Campaign. The concept is to mimick the scene of people discovering dinosaur's bones by replacing it with a sumatran tiger's skeleton. 

CREDITS

Creator

Iris Teoh

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